OUR BEAM BLOG

Our top 5 tips to keep on Marketing during the Covid-19 virus Pandemic

Posted by Craig Edwards on Mar 25, 2020 1:24:54 PM
While business & industries has now dramatically changed, history has shown that marketing during tough times can divide the long-term winners and losers, well beyond the crisis. During ...

Topics: content marketing, marketing strategy, blogs, key messages, communication strategy, company news, brand in crisis, brand communication

Creating Compelling Key Messages

Posted by Natalie Potter on Aug 19, 2019 4:32:37 PM
If you’re after high-impact communications, messaging’s the key. By creating focus, control, and intensity, key messages influence your target audience.

Topics: search engine optimisation, brand strategy, marketing, brand development, strategy, target audience, key messages, business, communication strategy